Her exact words? “This crypto is the future, and honestly, we need to save the planet—and our portfolios.”
Now, Swifties, her famously devoted fanbase, are used to their queen taking bold stances, but no one expected this. The fallout was swift (pun intended), and not just from fans. Big brands that had signed lucrative deals with the pop star suddenly had second thoughts. After all, a vegan cryptocurrency? Backed by Musk’s cousin? It was just too weird, even for Swift.
Before this moment, Taylor Swift was the golden child of advertising. Her face could sell anything: perfume, sneakers, soft drinks, insurance—you name it. In fact, she’d even managed to make cat food look glamorous in her partnership with Meow Mix. If Taylor endorsed it, it was guaranteed to fly off the shelves. But not this time.
Swift’s big endorsement, which she assumed would be a hit with her environmentally conscious, forward-thinking fanbase, backfired in ways no one could have predicted. Within days of the announcement, some of the biggest brands in the world were backing away from their multi-million-dollar contracts with the star, hoping to avoid the PR mess Swift had inadvertently created.
Cadbury Egg Cupcakes
Apple pie that melts in your mouth! For 5 minutes of work! Apple pie recipe
Vanilla Creamy Dessert Recipe with Sweetened Condensed Milk
My Dad Ditched My Mom for My Best Friend – I Served Him His Own Karma
Improve Your Bathroom Experience: The Unexpected Hack
This recipe was just delish! I cooked up a double batch so I would be able freeze some for later
Strawberry Jam Panna Cotta
This is the only cake I’ll eat during Christmas time! It’s that good and easy!
ABC Removes Debate Moderators David Muir and Linsey Davis, Calling Them a “Disgrace to Their Profession”